Turns out that your addiction to porn and gossip magazines is deeply-rooted in our primate brains.
A study involving male monkeys and fruit juice shows that they'll 'pay' (in fruit juice) for a glimpse of a) more powerful monkeys in the troop and b) female monkeys' bottoms.
The researchers suggest that in tribal societies - monkeys and our own - access to information is important to retain cultural capital. So knowing what Tom Cruise had for dinner enables you to relate to others in your group, and may stop you being expelled, ignored or killed! I may be exaggerating slightly.
I'll take my chances with ignorance. Ook!
3 comments:
On that basis, my ex-husband should have created a national fruit juice shortage.
Is Ook the OK! equivalent of a celebrity magazine for those wishing to remining ignorant?
Brilliant! Ook magazine - the female chimp's equivalent of Nuts!
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